Our work

In over 10 years of activity we have conducted almost 100 brand consulting projects. Get to know a few cases in which we helped Clients in developing their brands.

PLAY

Effective work on strengthening the brand’s market position, recognised with a Golden Effie award in 2014.

Škoda

Adapting the global positioning of Skoda and constant strategic cooperation to enhance the brand’s leadership in Poland.

Królewskie

In cooperation with Grupa Żywiec, we have been working with the Królewskie brand since 2014.

PLL LOT

Brand positioning strategy addressing a new vision of the LOT Polish Airlines development on the Polish and foreign markets.

Carlo Rossi

Revision of and enhancing the strategy of the most popular wine brand in Poland.

Warka

Repositioning of the Warka brand toward a classic masculinity.

Soplica

Brand relaunch, based on the old Polish tradition of producing flavoured vodka.

Żubrówka Biała

Compelled by the market success of the clear Żołądkowa Gorzka variant, CEDC decided to also expand the Żubrówka brand by a clear variant.

Philips Sonicare

Formulation of a strategy for the introduction of the Sonicare sonic toothbrush onto the Polish and Check markets.

Totalizator Sportowy

Reorganisation of the brand portfolio for the national lotteries organiser.